MGM Resorts and Playtech Bring Family Feud to Global Online Players
MGM Resorts International and Playtech have taken their “Live From Vegas” relationship to another level. Together, they’ve launched Family Feud, marking the first game show to be streamed live to an international audience directly from a casino on the Las Vegas Strip.
LISTEN TO THIS ARTICLE:On the casino floor of the MGM Grand in Vegas, live streaming of blackjack, roulette, and baccarat has been going on since June. Now, Family Feud, a game show, joins the fray.
The game show is developed and distributed by Fremantle Limited, a London-based company. Fremantle created an adaptation for the show, which was first seen in 1976, for MGM and Playtech to use in this project.
According to Vik Shrestha, the vice president of online gaming at MGM Resorts, this move aims to diversify its content and capture new audiences in regulated international markets. With Family Feud, 10 international markets are being reached, including Ontario, Canada, Mexico, and the United Kingdom.
Zoë Kaplan, the senior studio manager at MGM Resorts, leads the interactive studios. She also oversees on-air talent, technicians, and admin staff. According to Kaplan, the “Live From Vegas” studio has created about 85 jobs.
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The Partnership Continues to Innovate
The Family Feud addition is considered the second phase of the partnership between Playtech and MGM. Not only does it feature a live dealer studio at MGM Grand, but it also offers dual-live camera roulette at Bellagio.
GM Resorts, with Playtech and Fremantle, is at the forefront of digital gaming, bringing the iconic Las Vegas experience to people around the globe. The live dealer studio marks a major step in our growth strategy and pursuit of being the world’s premier gaming entertainment company. We will continue working to create unforgettable moments and new ways to enjoy what the Las Vegas Strip has to offer
Playtech CEO Mor Weizer also provided a comment, saying the Family Feud launch “represents our shared ambition to redefine live gaming entertainment. Together, we’re introducing a new category of immersive and engaging content to support growth in regulated markets, built on a foundation of robust compliance and player protection”.
Additionally, Suzanne Lopez, the Chief Operating Officer at Fremantle, stated that the questions used on the live stream are actual questions from the franchise's past. The Family Feud Vegas game has a giant spinning wheel with RNG bonuses and a return to play (RTP) rate of 98%.
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