Playson Expands Reach in Latin America
Playson, the casino games and software developer, has announced a new partnership with the dynamic platform provider Virtualsoft to help the company continue its rapid expansion in Latin America.
The new agreement will see Playson’s hugely popular portfolio of games integrated into Virtualsoft’s operator partners, such as Doradobet, giving players access to numerous successful titles such as Hand of Gold, Solar Temple, and Wolf Power: Hold and Win.
Playson has recently upgraded its offering with a new UI design allowing for playing in portrait mode on mobile devices, which Virtualsoft is set to benefit from. This will be particularly beneficial in regions such as Latin America where there is a great demand for mobile content.
It is clear that Playson has been working hard to increase its international presence this year through a number of partnership agreements with respected operators and platform providers, resulting in an ever-wider distribution of its products across key markets.
Playson’s Sales Director, Blanka Homor, welcomed the deal and said that it is set to bring benefits to both parties.
We are delighted to maintain our impressive LatAm growth by completing this agreement with Virtualsoft, a key player within one of the industry’s most exciting regions. We look forward to working alongside our new partner and have no doubt that this deal will help it to continue the success it has enjoyed to date.
The Head of New Business at Virtualsoft, Jose Luis Osorio, was similarly enthusiastic. He praised Playson’s products for their “consistently high standard” and said that the recent enhancements “make its offering even more exciting”. He added, “For that reason, we are thrilled to be teaming up with the supplier and feel confident that our relationship will be extremely fruitful for both parties.”
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