Broadway Gaming Secures Access to Pragmatic Play Slots
Pragmatic Play, one of the most ambitious developers of online casino content, has announced that it has strengthened its links with Broadway Gaming through a new deal.
Broadway Gaming operates one of the UK’s biggest online bingo networks. It runs five brands, including the highly popular Butlers Bingo, and now players at all five websites will be able to enjoy Pragmatic Play’s extensive collection of slots.
Furthermore, to ensure that players are aware of the new content, Broadway Gaming will be offering Pragmatic Play mini-games in the sites’ lobbies. It means that players will have easy access to popular Pragmatic Play titles such as Wolf Gold, Big Bass Bonanza and Chilli Heat, as well as newer releases, such as Pyramid King.
Players at Broadway Gaming’s brands will also benefit from access to Pragmatic Play’s Drops and Wins promotions, which offer the chance of large daily prizes, as well as the Pragmatic Replay feature.
We’ve already got a strong working relationship with Pragmatic Play after taking the supplier’s successful bingo offering, and it made sense for us to extend our product range to include slots. Taking such well-regarded content across our brands is important for us, and we can’t wait to see how our players react.
The VP of commercial strategy and operations at Pragmatic Play, Bhotesh Maheshwari, said that the company is “delighted” to be expanding the agreement with Broadway Gaming and added, “The deal is yet another example of our multi-product approach bearing fruit and we look forward to enjoying a long and prosperous relationship together.”