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EveryMatrix Continues US Expansion with Kindred Deal

EveryMatrix, the iGaming technology supplier, and the gambling operator Kindred Group have announced a new agreement to distribute casino content across the US.

Kindred Group is a hugely respected gambling operator that is behind nine international and local brands with more than 30 million customers globally. The company will now expand its casino offering by integrating EveryMatrix’s proprietary games from Spearhead Studios and Armadillo Studios. It will give Kindred the option to add more vendors as they become available through EveryMatrix’s platform, which already boasts one of the largest collections of games in the industry.

Erik Nyman EveryMatrix

Kindred Group is one of the earliest adopters of iGaming and sportsbook globally and has been very successful since the inception. We are very pleased to become their trusted partner in the US market. We will be supplying a large selection of games to appeal their US players through our iGaming Integration Platform, CasinoEngine. This partnership further enhances EveryMatrix position to become the leading technology provider in America, and we trust Kindred’s players will enjoy our games portfolio and bonus features.

Erik NymanPresident Americas at EveryMatrix

Manuel Stan, the SVP USA at Kindred Group, said that the company is “very excited” about the new partnership and bringing their US customers games from Spearhead Studios and Armadillo Studios as they strive to become the “best-in-class casino offering to the US.”

In 2019, EveryMatrix began a string of investments in the game development sector when it launched Spearhead Studios. It continued that line of investment this year with support for the US-facing Armadillo Studios and the publicly listed Lady Luck Games.

EveryMatrix has said that it expects the US to develop into the largest regulated online gaming market in the world over the coming years, and it is putting a great deal of resources into obtaining licenses in order to access the market. It is currently applying for licenses in New Jersey and Pennsylvania, which are both states where Kindred operates.

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