Pariplay Extends Global Reach through New Deal

Pariplay, a leading aggregator and content provider owned by Aspire Global (ASPIRE.ST), has reached a deal to provide its propriety content to SoftSwiss’ popular aggregator platform.

The deal means that Pariplay’s extensive portfolio of in-house developed titles will be made available to SoftSwiss’ global operator network. The catalogue of games includes more than 120 titles, such as Stallion Fortunes, Mystery Fox and Dragons of the North, and more are added each month.

There are thousands of games available on SoftSwiss’ game aggregator from more than 70 of the industry’s top developers. The platform is licensed in more than 10 jurisdictions and as such, the new deal will help Pariplay expand its global reach even further.

Pariplay has its own aggregator platform, Fusion, which offers more than 12,000 games from global suppliers. It is licensed in more than 16 regulated markets and it also provides operators with numerous conversion, retention and tool mechanics that are proven to increase player engagement and retention. As such, the company is well versed in what makes an aggregator platform successful.


Christine Lewis Pariplay Chief Commercial Officer

SoftSwiss has established itself as a leading supplier with a reputation for being a reliable and strong partner. Their technology is state-of-the-art and with a growing number of prominent clients now using their platform, we couldn’t be happier with this collaboration.

Christine LewisPariplay Chief Commercial Officer

Nikita Keino, the Partner Managers Team Lead at SoftSwiss said that the company is “excited” to be collaborating with a provider as well respected and experienced as Pariplay. He explained, “Their company values totally align with those of SoftSwiss, by fully understanding the importance of responsible gaming and implementing policies and tools within its games to provide safe entertainment to all players.”

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