Stats Perform and Equifax Collaborate to Offer Affordability Checks
LISTEN TO THIS ARTICLE:Stats Perform, the sports data technology provider, has announced it is to offer an affordability check service to gaming operators through a partnership with Equifax UK.
Under the terms of the partnership, Equifax UK, one of the largest sources of detailed consumer data that performs millions of credit searches each month, will provide the affordability check platform. Both parties boast the collaboration will offer clients such as sports betting operators and live casinos a streamlined service that can check players' finances quickly and without any inconvenience.
Our strategy for intuitive affordability-checking technology is the result of many conversations with our customers in the gaming industry. We’re delighted to have found a deeply trusted partner in Equifax and look forward to helping our existing clients and the wider betting and gaming operator sector as they strive to improve consumer experiences and address affordability challenges.
Gaming Industry Legislation to Focus on Affordability Checks
Gambling legislation in the United Kingdom (UK) is set to change and the current White Paper on gambling amendments has outlined provisions for gaming operators to carry out some sort of affordability checks on their customers.
Stats Perform believes this provides an opportunity for the data supplier to provide an easy-to-integrate service that will allow gaming operators to meet the necessary legislative requirements.
Stats Perform has a long history of using technology to help the businesses of sport be more entertaining, more accessible and more trusted. This, together with their deep connections in the regulated gaming industries, makes them the ideal partner for Equifax. We’re confident that sports betting, slots, casino and bingo operators will immediately see how our new service will improve and overcome the challenges of previous solutions.
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