ZingBrain Offers More Customization with Personalization Platform Update

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ZingBrain, an iGaming engine powered by AI, has released a major update for its casino personalization platform. The update will give operators the ability to provide players with a fully customized experience.

Those casino operators using ZingBrain will now be able to easily integrate banners and pop-ups that display recommendations based upon the individual player’s preferences such as games’ themes, mechanics, and so on.

Operators will also be able to personalize casino lobbies in order to make them more relevant to specific players. The update is designed to give operators more touch points to ensure that players are always given timely recommendations.

We’re excited to roll out this significant update of the ZingBrain platform, and the early indications from our casino partners are that these changes are already supercharging growth. This update is focused on handing operators the power to offer a more personalized gaming experience via new sections, pop-ups and banners that engage the user. Our team continues to build out and evolve ZingBrain on a daily basis with the simple goal of empowering operators to give their players the very best.

Oleg SmolerovZingBrain CPO

Data collected by ZingBrain, which covers more than 3 billion transactions, shows that the platform has increased turnover by roughly 20%.

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