Betano Welcomes Giannis Antentokounmpo as New Brand Ambassador

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Betano has announced the appointment of two-time NBA MVP and 2021 NBA Champion Giannis Antentokounmpo as its new brand ambassador.

The partnership will see Giannis appear in Betano’s campaign and marketing materials on print and social media. The Milwaukee Bucks superstar will also participate in a range of Betano-sponsored events and community outreach throughout the markets where the company is operational.

I take my endorsements seriously and always aim for partnerships that mean something to me. In Betano, I have found a great fit, not only in our shared passion for sports but also in our drive and dedication for continuous improvement.

Giannis AntentokounmpoProfessional basketball player

Antentokounmpo and Betano shared a Greek “heritage” that has added to their success stories in their respective fields. Due to his country of origin, speed, size, strength, and ball-handling skills, Antentokounmpo is widely referred to as the “Greek Freak.”

Betano also started its iGaming operations in Greece and is now present in 12 countries across Europe, Latin, and North America. In 2022, the company got recognition as the Operator of the Year in the EGR awards.

We could not have asked for a better global brand ambassador for our brand Betano. Besides being the best active basketball player in the world, Giannis embodies all that we value at Kaizen Gaming, and that is hard work, commitment, continuous improvement, and above all, humility. While our fields might be different, we see in him all that we stand for and aim our brand and our company to be a top international player with both feet on the ground.

George DaskalakisCo-Founder and CEO at Kaizen Gaming

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