Blue Guru Games Joins Oryx’s Blue Horn Program
Oryx Gaming, part of the Bragg Gaming Group, has announced a new partnership with Blue Guru Games that will see it release a number of exclusive titles from the exciting studio.
Blue Guru Games is a very young studio that has quickly made a name for itself in the industry. The deal will see it create unique content, mainly for European markets, as part of Oryx’s Blue Horn distribution program. The first slot, Nemean Lion, will be made available to the full operator network of Oryx Gaming.
The studio was formed by a group of industry veterans who wished to bring together stories from history, mythology, and esoteric traditions to creating original and engaging games that will appeal to a broad spectrum of players.
Blue Guru is joining a number of studio partners in the Blue Horn program. It provides easy access to exclusive content with a single contract and one direct integration.
Blue Guru has assembled a strong team of talent, and their approach to game design aligns incredibly well with our portfolio approach. The Blue Guru games mix several unique designs with a great artistic storyline cumulating into products that are very complementary to our own games in development. We are always looking for partners that add value and bring something new to the market. We have high expectations for our partnership with Blue Guru, and we are eager to introduce them to our European and American operator partners.
Andrew Braithwaite, the CEO of Blue Guru Games, said that the company quickly received “fantastic feedback,” and there was immediate interest in its content. He added, “this deal with Oryx is an important step as we set out on our journey to deliver exclusive and unique games that tell a story while being hugely entertaining. We are very excited about this partnership and can’t wait to launch our first title with Oryx’s Blue Horn program.”
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