Design Works Partners with DraftKings to Supply Content to Michigan
Design Works Gaming, the gaming content provider, has announced an agreement with DraftKings to supply its suite of content to the gaming operator in the US State of Michigan.
DraftKings is a digital sports entertainment and gaming company, and as part of the deal, its players in Michigan will now be able to enjoy some of the studio’s most popular titles, including Double Fancy 7s and 10X Fortune.
Design Works was granted a license last year by the Michigan Gaming Control Board to supply its portfolio of titles to operators in the state. Senior management at the time said this was the first step in supplying its gaming content to all regulated markets in North America.
This partnership between DraftKings and Design Works follows a similar deal between both parties with the recent launch of gaming content in New Jersey via the DraftKings operator.
DraftKings is one of the initial innovators of the US interactive market and they have carefully constructed a competitive, exciting ecosystem for their players. The fact that their team has prioritized bringing DWG titles to every market as fast as possible really speaks to the quality of our content and how it resonates with their players.