bet365 Adds Pragmatic Play Slots to Casino Portfolio
Pragmatic Play, one of the iGaming industry’s leading content providers, has announced a major new deal with the online gambling operator bet365.
As a result of the deal, Pragmatic Play’s complete portfolio of slots has now gone live with the operator. It means that bet365’s customers can enjoy award-winning games such as Gates of Olympus and Wolf Gold, together with the developer’s latest releases, including Drill That Gold and Chicken Chase.
In addition to the slots, bet35 players will also be able to take part in the popular Drops and Wins promotion. The promotion sees Pragmatic Play give away £1 million a month to players across its operator network through tournaments linked to slots and live casino games.
The deal also gives Pragmatic Play the opportunity to strengthen its presence in the UK regulated market, one of the largest in the world, as well as several other key jurisdictions. The latest deal follows a number of other major partnerships agreed by the developer in recent months, including the ones with 888casino and Superbet.
bet365 is a brand that needs no introduction. As the largest operator in our industry, taking our slots live with them is a hugely important moment for us as we continue to grow. We pride ourselves on our premium, multi-vertical offering, and this deal gives us significant scope to grow together with bet365.