Javier Lanfranchi Returns to MGA Games as New Sales Director
MGA Games, the Spanish developer of online slots, has announced the appointment of Javier Lanfranchi as its new Sales Director with the aim of strengthening the company’s international business strategy.
Lanfranchi brings with him more than 25 years of experience in sales, negotiation, distribution, and marketing across multiple industries and global markets. He first worked with MGA Games at the start of his professional career as manager of International Business Development. From there, he went on to work as an International Sales Manager for a variety of companies in the industrial and gaming sectors before being appointed Director of International Sales at AMI Entertainment Network.
The latest appointment forms part of MGA Games’ plan to focus on creating localized iGaming products for different markets around the world.
Our position as a leading supplier in Spain with existing established presence in international markets will allow us to accelerate the expansion of MGA Games immediately. To achieve this, we count on the strength of our brand, our wide portfolio of original and localized products, focusing our initial efforts on the regulated markets.
The news came on the same day as the developer released a revamped version of one of its most popular games, El Cartel. First released in 2017, the game has consistently been one of the top-performing in the Spanish market, and it has now been reworked for the mobile-first era.
El Cartel is a 3-reel slot that depicts the battle between smugglers and the law in Latin America. It offers four mini-games that take players through different scenarios such as jeeps loaded with contraband, planes disappearing from radars, nightclubs, and secret warehouses where deals are made.
The game has now been made 100% mobile compatible, ensuring that players can enjoy all it has to offer whenever they wish.
The latest titles from MGA Games came out a couple of weeks ago when the developer released its new slot, Queen of Persia.