PokerStars and Red Bull Team Up for 2022 Formula One Season
Popular Formula One racing team Red Bull Racing has entered into an agreement with Flutter Entertainment-owned PokerStars for the 2022 Formula One season.
The partnership will see PokerStars market its brand via RB18 and race suits. In general, Red Bull and F1 fans will also benefit by getting new and advanced ways to enjoy the sport through the introduction of technological advancements.
The deal will also help the two brands reach, engage, and reward their audiences with similar passions and interests.
Following last year’s blockbuster Formula One season, I am delighted to kick off 2022 by announcing PokerStars as a new partner. In our sport, we see constant evolution, not only applied to the cars but also to new technologies that are focused on reaching the sport’s global fanbase to provide new and interactive experiences for them to enjoy. We are pleased to welcome PokerStars to the Team as F1 enjoys a period of growth in new and existing territories and look forward to getting the 2022 season underway together.
The agreement with Red Bull will take effect PokerStars’ full services, including PokerStars Casino, PokerStars, and PokerStars Sports products.
Red Bull Racing’s phenomenal success is built on their bold, innovative, and passionate ethos, which has led to incredible success both on the track and in becoming one of the world’s most popular sports brands. We’re looking forward to working with the team and sharing further developments as the 2022 season approaches. We wish the Red Bull Racing team all the best for their new campaign.
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