Relax Gaming Signs Distribution Deal with GAN

Relax Gaming, the developer and content aggregator, has announced a new partnership with the aggregator GAN to distribute Silverback Gaming content.

The announcement comes after GAN acquired Silverback Gaming in December 2021 in a deal that gave them exclusive rights to all current and future Silverback games. The Bulgaria-based studio aims to double its headcount by 2023 and to produce 50 new online slot games over the next three years.

The deal is being hailed as testament to Relax Gaming’s credentials as an industry-leading platform provider. It currently gives operators access to games from more than 75 leading studios.

Our partnership with a premier B2B partner like GAN and the ability to leverage their proven technological platform and distribution network presents an incredible opportunity to scale our portfolio into the U.S. market. In addition, marrying our resources and teams of engineers will expedite our ability to bring new and exciting games to players over the coming years. We are very pleased to continue our relationship with Relax Gaming to ensure the best scope of distribution for our existing and upcoming content.

Raph Di GuistoSilverback Gaming Founder & CEO

The CPO of Relax Gaming, Simon Hammon, said that the company is delighted to be continuing its work with Silverback and GAN under its Silver Bullet program. He added, “Silverback has delivered popular content that shows true potential, and we are excited about the continuation of this successful partnership and Silverback Gaming’s packed roadmap.”

Relax’s partners now have access to more than 3,000 online casino games, including those developed in-house, as well as a huge collection of aggregate content through the Silver Bullet and Powered By Relax partnership programs.