Toronto Blue Jays Partners theScore Bet on a 10-Year Long Deal

theScore Bet and the Toronto Blue Jays have entered into a deal that will see the Canadian-based operator become the official gaming partner of the sports team for ten years.

The partnership will see theScore Bet gain exclusive rights to market with the Toronto Blue Jays brand across all gaming platforms, including online casino, sports betting, and fantasy sports. The operator’s logo will also be displayed at the baseball team’s home stadium, Rogers Centre.

The fans of the Toronto Blue Jays club also stand to benefit from this partnership. One is an entertainment hub set to be established by the two partners that will feature a sports bar and restaurant at the Rogers Centre.

theScore Bet also plans to develop two new engaging premium seating sections on the baseline of the Rogers Centre. Other perks and rewards are also earmarked for fans of the baseball club in the new deal.

The fan experience is evolving and this monumental partnership with theScore Bet offers compelling new ways for sports enthusiasts to be a part of the game. We are excited to be partnering with a Canadian company that operates at the highest level of the industry and understands our role in Toronto and Canada, to bring baseball to more fans nationwide.

Mark ShapiroPresident and CEO of the Toronto Blue Jays

The deal is significant to both partners because it represents the first time theScore Bet will partner with a professional sports team and the Blue Jays’ premier gaming partner.

theScore Bet is proudly Canadian and we are thrilled to make Canada’s baseball team our long-term partner. This is a foundational partnership with a team and organisation that is deeply embedded in our country’s sports culture. Teaming with the Blue Jays opens up exciting new exclusive marketing opportunities and brings theScore Bet even closer to a huge audience of passionate and engaged fans, both on-site at Rogers Centre and online across our platforms.

John LevyCEO of theScore Bet