Affinity Interactive Inks Deal with GNOG for Missouri Access

American casino and sports betting company Affinity Interactive have entered into a multi-year partnership with Golden Nugget Online Gaming (GNOG) that will see the latter offer its services in the Missouri iGaming market when it launches.

Under the terms of the new agreement, GNOG will be able to debut its online sports betting and online casino gaming in the Show-Me State when its lawmakers approve online gambling and award necessary licenses to Affinity's land casinos.

Mary Beth Higgins CEO of Affinity Interactive

We are excited that this new partnership will add to Affinity Interactive's incredible offerings at Mark Twain Casino and St. Jo Frontier Casino in the state of Missouri. Golden Nugget Online Gaming has demonstrated its leadership in online gaming, and we're confident that once online gaming is legalized for Missouri players, GNOG will deliver a spectacular product for our customers.

Mary Beth HigginsCEO of Affinity Interactive

The agreement would also see Golden Nugget pay Affinity Interactive a percentage of net gaming revenue in the state.

Thomas Winter President of GNOG

We are thrilled to announce this agreement with Affinity Interactive ahead of highly anticipated online gaming legislation in Missouri. We look forward to a successful partnership with AI as we continue to expand access to our leading online gaming products across North America.

Thomas WinterPresident of GNOG

Missouri currently has several bills in the house over the legalization of gambling. House Hill 2144 lays out guidelines and parameters for sports betting.

Senate Bill 674 will allow Missouri's riverboat casinos to offer sports betting and partner with up to three operators.

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