BetMGM Named as Betting Partner in Deal with Boston Red Sox

BetMGM, the sports betting and gaming operator, has announced an agreement that will see it become the Official Sports Betting Partner of the Boston Red Sox, one of the most recognizable names in Major League Baseball (MLB).

This announcement from BetMGM and the Boston Red Sox comes as the state of Massachusetts prepares for the introduction of regulated online sports betting.

Under the terms of the deal, BetMGM will see its branding and signage displayed throughout the Red Sox’s famous home stadium, Fenway Park, including the left field wall. BetMGM will also see its logo and name featured on the MLB side’s social media platforms.

Additionally, BetMGM will have its own suite within the Fenway Park stadium. The operator will use this suite to run promotions for BetMGM customers to have the opportunity to win VIP experiences with the Red Sox on matchdays.

As host of the annual Red Sox Winter weekend, MGM Springfield has become a destination for New England baseball fans. With sports betting now legal in Massachusetts, we remain committed, through GameSense, to offering an enjoyable and responsible experience for our guests, customers and MGM Rewards members.

Chris KelleyPresident & COO of Northeast Group, MGM Resorts

This deal signifies a first for both parties with BetMGM making its debut in the US state of Massachusetts. This is also the first sports betting partnership that the Boston Red Sox have entered into.

The Boston Red Sox are proud to partner with BetMGM as we prepare to enter a new era of professional sports betting in Massachusetts, Given our strong relationship with MGM Resorts, BetMGM was the clear choice to become the first sports betting partner of the club, and we look forward to them offering sports betting opportunities to our fans in a safe and responsible manner.

Troup ParkinsonExecutive Vice President of Partnerships at Boston Red Sox

More Business News