BGaming Signs Content Deal with Merkeleon
BGaming has entered into a content partnership agreement with Merkeleon, a leading European white-label e-commerce solutions provider.
Under the terms of the agreement, BGaming will supply Merkeleon with its online crypto games, making it accessible to the latter's cryptocurrency exchange users.
Merkeleon's customers will be able to access a wide range of integrated games, including player favorite' titles like Minesweeper, Space XY, Heads and Tails, classic roulettes, poker, and other popular slots.
The crypto exchange operator will determine the configuration and availability of games, depending on the jurisdiction and license. By integrating BGaming's titles on its platform, Merkeleon aims to provide its users with extra income and entertainment after trading sessions. It is also hopeful that the integration will attract new users and retain existing customers.
While working with crypto exchange operators, we see the tremendous interest in their platforms' gamification and integration of new tools to use digital assets in online games, results' predictions, lotteries, and so on. By integrating BGaming's high-quality iGaming content, crypto exchange operators will not just open new opportunities and improve retention of current users but will increase revenue by attracting new ones.
BGaming is one of the biggest casino game developers with a stronghold in crypto gambling. Last month, the iGaming provider announced that its titles now support Crypto SNACK, meaning that holders of the token will be able to bet with it and win real money on all BGaming titles.
This integration is the next rational step toward the growth of BGaming's crypto projects. Crypto exchanges are a valuable source of players' traffic, and we see that crypto players enjoy our games. We believe in the further success of this project and are happy to collaborate with such a trusted developer as Merkeleon.