IGT Continues Spanish Expansion with Orenes Grupo
International Game Technology (IGT) has announced that its subsidiary, IGT Europe Gaming, has launched in the Spanish Amusement with Prize (AWP) "salones" subsector with a number of solutions that have been specially adapted for the market.
The launch has been made possible through an exclusive distribution agreement with Orenes Grupo, the Spanish salones market leader in operations and machine distribution.
The first title from IGT to launch under the new deal was its Magic Fortune Link multi-level progressive game. Spain's salones subsector includes roughly 3,000 gaming and bingo halls. Recently, the salones have been changing to include more video-based games, including linked products.
IGT is well-positioned to serve salones customers in Spain by supplying our market-attuned games through our exclusive distributor, Orenes Grupo. The outstanding results from our first offering, Magic Fortune Link, mark a very encouraging start. By combining our local account team's dedication and expertise with Orenes' 50 years of business experience and growing footprint in this market, we can help Spanish salones operators achieve excellent outcomes.
José Quereda, the Director of Distribution and Sales for Orenes Grupo, said that Magic Fortune Link has "proven to engage Spanish players" and is the first of what they "expect will be many high-performing IGT installations at salones across Spain."
IGT has adopted all four themes in its Magic Fortune Link for the market, Hephaestus, Temple of Fire, Golden Secrets, and Dreams of Egypt. Each of the games gives players the chance to enter the Magic Fortune bonus, which features a Hold 'n Spin mechanic and offers players the chance to win four progressive jackpot prizes.
At the same time, IGT plans to continue its research into Spanish players and follow a bespoke roadmap of game releases designed specifically for the market.