Pariplay Signs New Content Distribution Deal with BetMGM

Aspire Global’s (LON: 0EAZ) leading aggregator and content provider, Pariplay has inked a content distribution deal with BetMGM, an online casino owned by MGM Resorts International in the United States.

The agreement will enable BetMGM to offer Pariplay’s proprietary games and aggregated third-party content to Michigan and New Jersey players.

By partnering with BetMGM, Pariplay takes a step further in expanding its presence in regulated markets worldwide, especially in North America.

Recently, Pariplay entered into several agreements to boost its Fusion platform offerings in the region. The deal with software providers like FBMDS and Neobiz Creative Games Studio enables the innovative platform to feature thousands of games along with its 120 proprietary titles. The platform also offers a suite of industry-leading conversion and retention tools for operators.

Our momentum in the US market is showing no signs of slowing down and we are thrilled to partner with BetMGM to continue that progress. We look forward to working together to further boost our presence in the exciting North American markets.

Pariplay offers an abundance of well-liked content. Through this partnership, BetMGM will add to its world-class gaming experience through titles that will engage and entertain our players.

Andrew MacleanVP of Sales, Pariplay

In his comment on the new agreement, BetMGM’s VP of Gaming, Matthew Sunderland, said that Pariplay “offers an abundance of well-liked content.” and acknowledged that the new Pariplay titles would boost the casino’s offering as well as engage its players.