Pariplay Gains Buenos Aires License Continuing LatAm Growth
Pariplay, a subsidiary of NeoGames, has received its license to supply content to the city of Buenos Aires in Argentina.
Pariplay is a leading content provider and the company is continuing with a strategy of expansion in the LatAm and North American regulated markets.
The content aggregator is now licensed to supply operators with a vast portfolio of over 14,000 titles gathered from 80 games providers. Buenos Aires is an attractive region for Pariplay because it has a thriving gaming market with a population of 3 million.
Buenos Aires is one of the most dynamic cities in the whole of the Latin American region when it comes to the online gambling sector. This is a huge milestone for us in the region, and we look forward to forming new partnerships with local companies and being part of the success of this new regulated market.
The content from Pariplay will be aggregated, and available to operators on its Fusion platform. As well as an outstanding number of titles available, the Fusion platform also has numerous customer tools aimed at player retention and also player engagement.
The player engagement tools on the Fusion platform include Tournaments, Free Spins, Independent Bonus Wallet, Spin that Wheel, and Raffle Rocket.
The Autonomous City of Buenos Aires has a rich heritage in the industry, and it is very satisfying to have gained our first supplier license in Argentina. LatAm is a region of major focus for us, and this city in particular has great potential. We look forward to working with operators to provide players with the widest range of content available on the market, including games with special local appeal.