Buzz Bingo Partners with Playtech to Launch Single Wallet
Buzz Bingo is launching an integrated single Wallet for players on its land-based and online platforms, in partnership with Playtech, the industry-leading technology company providing B2B services.
Buzz Bingo is one of the largest retail and online bingo and gaming operators in the UK. The single Wallet is powered by the Playtech IMS Platform product, and this service will allow players to have connectivity across all verticals.
In practice, the single Wallet will give players the flexibility to deposit funds into their account online and withdraw from a Buzz Bingo retail outlet on the same account if they wish.
This is a major milestone for Buzz Bingo and Playtech and our long-term partnership. An incredible amount of work has gone into achieving a seamless single Wallet connectivity across all retail and online operations, both from our team and everyone at Buzz Bingo. We are very proud to be part of delivering an enhanced experience for players across every Buzz club and Buzz Bingo online.
Playtech will also provide some of its CRM tools particularly the Playtech Engagement Centre toolset which can be used on players’ accounts to customize their playing experience.
Playtech has been a vital partner in the Buzz Bingo journey from day one, and the achievement of delivering a single wallet instance across our entire retail estate and online presence cannot be overstated. Against a backdrop of highly challenging times with long-term club closures during the COVID-19 pandemic, our partnership has created something truly ground-breaking.