BtoBet Sportsbook Solution Integrated into Pariplay Fusion Aggregation Platform

Pariplay, the content developer and aggregator, has announced that it has integrated BtoBet’s sportsbook solution into its Fusion aggregation platform.

This means that all Pariplay partners that use the Fusion platform can now integrate the sports betting platform through a single API and benefit from content that is approved by the UKGC and MGA.

Enrico Bradamante - Pariplay CCO

We are offering our partners a great opportunity to move more quickly than ever before in complementing their offering with a sportsbook product. BtoBet has built a deserved reputation as an industry leader, and this simple, one-stop-shop solution allows operators to utilize an outstanding sportsbook offering to get to market quickly and scale at speed. It is a simple, seamless process that takes all the pain of multiple integrations away from the shoulders of operators and we are delighted to be able to offer it to both existing and new partners.

Enrico BradamantePariplay CCO

Pariplay is now able to offer operators all gambling verticals through the single API, sportsbook, casino games, live games, virtual sports, and bingo.

Dima Reiderman, the BtoBet COO, said that Pariplay’s comprehensive offering has allowed it to make “huge strides” in multiple markets around the world. He said that the solution allows operators to provide players with “the best possible experience” without the need for “costly, time-consuming processes”.

Reiderman said that the solution “ticks all the boxes,” allowing operators to provide a “world-class betting experience” in addition to the other verticals. He added, “This quick, seamless solution will enable online casinos to stake a major competitive advantage in providing a greater breadth of content in a fraction of the time than was possible before.”

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