Genius Sports Debuts Innovative BetVision Sports Service

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Genius Sports, the London-based sports data, technology, and betting provider, has announced the launch of its cutting-edge BetVision product in the North American sports betting market.

Genius Sports is a data distributor of the National Football League (NFL) and its revolutionary BetVision service will supply live streaming of NFL matches. However, the product is the first that will allow customers to place a bet from within the live streaming screen.

The provider has partnered with two of the biggest tier 1 operators in the gaming industry, Caesars Sportsbook and Fanatics Sportsbook, with the two gaming operators showing local and national NFL games during the week.

BetVision - Genius Sports' Game-Changing Interface

The BetVision product boasts an interface with data-driven insights, graphic overlays, and visualiza-tions that can be customized to suit the customer. It is hoped that more features can be added to BetVision throughout the NFL season.

In the announcement, Genius Sports has indicated that the NFL is the first product to use the inte-grated live play and data screen features, and other sports may follow by utilizing the BetVision technology.

BetVision is leading a new era of immersive sports experiences. The launch brings together our capabilities across data tracking, video streaming, live data and sports wagering to create a game-changing product for sportsbooks. Sports fans and bettors alike increasingly demand per-sonalized interaction, greater customization and deeper insights combined with an ability to strike a bet seamlessly. BetVision alone offers precisely that while giving sportsbooks a new way to drive engagement and accelerate the growth of in-game betting.

Mark LockeCEO of Genius Sports

Official NFL Data Distributor

Genius is the exclusive distributor of a range of the NFL’s streaming and data services including re-al-time live video, game statistics, Next Gen Stats (NGS) data, and the official NFL betting feeds.

The BetVision product gives customers a fully immersive service where they can watch the match while accessing a whole range of data and statistics that inform gamblers who wish to place a wa-ger on the game.

We’re very pleased to be Genius’ first BetVision content partner as they continue to be on the cutting edge of sports betting experiences, BetVision allows us to create a differentiated way for fans to engage with NFL content.

Brent LawtonVP Business Development & Strategic Investments of the NFL

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