Paysafe Enters New York Mobile Betting Market
Leading payment platform Paysafe has become the latest payment provider to enter the newly regulated New York online sports betting market.
In its official release, the company stated that it has started partnering with mobile-betting brands in the New York market to process online deposits and payouts for New York players.
Likewise, its marketing technology and services provider, Income Access, is already powering the affiliate programs of several brands in the new industry.
The company hopes to expand and strengthen its hold on the North American online gambling payments and affiliate market. Under the leadership of Zak Cutler, the company’s new CEO of North America iGaming, Paysafe plans to build on its 2021 growth across the U.S. and Canada, where it attained several licenses and business partnerships.
Paysafe has been in the business of offering financial solutions to global operators for over 20 years. Last year, the company got the go-ahead to operate and partner with operators in Arizona, Connecticut, Louisiana, Michigan, Montana, Virginia, and Wyoming. The business also started trading its stocks PSFE and PSFE.SW on the New York stock exchange.
Payments and affiliate marketing play essential roles in customer conversion and the growth of iGaming brands and the wider market. We’re proud to have supported the ongoing expansion of the North American online gaming space in 2021 through 2022, with our recent entry into New York – a pivotal market that will hopefully galvanize broader U.S. state and Canadian provincial regulation.
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