LeoVegas Selects OddsMatrix to Power Its Sportsbook Platform
Expertise: Online casino, iGaming
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Under the terms of the agreement, OddsMatrix will leverage the live data odds from sports betting events and will integrate its offering into the recently acquired LeoVegas sportsbook platform.
The OddsMatrix service has the ability to supply the LeoVegas sports betting service with customized odds for different regions.
LeoVegas says it hopes this collaboration will improve its sportsbook offering and ultimately enhance the user experience for its customers.
We’re delighted to be partnering with such a household name as LeoVegas Group, particularly at such an important moment for the brand as it expands its operations across the world and transitions to a new proprietary sportsbook. Our odds feed has consistently proven to be a valuable addition for tier-1 operators and we’re committed to doing exactly that with LeoVegas.
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LeoVegas Seeks to Enhance its Sportsbook Platform Globally
The sportsbook will receive an enhanced odds feed that covers a wide range of major sports and games markets across more global jurisdictions. LeoVegas says this collaboration will allow the gambling company to provide a comprehensive platform globally which is the long-term business objective of the group.
Senior management at OddsMatrix boast its odds feed is a market leader in the gaming industry and this is why LeoVegas has become one of many tier 1 operators to partner with the B2B developer over the last year.
Earlier this year LeoVegas launched its sportsbook in the German gaming market. The group says this deal with OddsMatrix will add to this sportsbook offering.
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